I have very little and fine hair, cut in layers above my shoulder, and its straight on top and wavy in  the ends. I naturally have no volume at all, and the cut helps a lot to give me some volume, along with volumizing shampoo and conditioner, but that still isn´t enough when I want to give my hair a nicer volumized and styled look. This product gives me the perfect volumizing tousled look effortlessly, and also enhances my waves. I just spray some of it to my dry hair, and scrunch it a little. I usually don´t have the time to blow dry my hair, and this just styles it so quickly and doesn´t way it down, which is critical for me. It has a fragrance, but it isn´t too strong, and I personally like it. And, just for the record, I´m not blonde, I´m a brunette with very discrete caramel highlights that barely don´t show. So, though the product was intended for blondes I decided to give it a try based on excellent reviews that I´ve read, and I´m very happy with it.